An internationally renowned exhibition showcasing the works of the most influential master builders and artists in motorcycling, Motorcycles as Art has become the token exhibition of the annual Sturgis Rally. Assembled by world-famous motorcycle photographer Michael Lichter, the exhibition captures the personal expression, creativity and spirit that permeate the history and culture of motorcycling.
Since 2000, the Motorcycles as Art exhibition has been home to an ever-changing collection of motorcycles, artwork and memorabilia that is nothing like you have ever seen before. By melding art and motorcycles together in a way that bikers can genuinely appreciate, Lichter has been able to repeatedly capture the essence of the motorcycle genre. Both fans and enthusiasts readily look forward to Lichter’s annual display as it has been heralded as some of the finest industry collections ever assembled.
This year’s 10th Annual Motorcycle as Art exhibit will focus on the explosion of interest and passion for custom motorcycles seen over the last thirty years. Entitled, “Eternal Combustion- 30 in the Wind”, this year’s display poses the question, “How is passion passed on through time?”
The exhibit will be comprised of thirty custom motorcycles built by 15 pairs of renowned builders tied together by family, respect, friendship or apprenticeship. Their masterful creations will be on display at the impressive Lichter Exhibition Hall located on the grounds of the Legendary Buffalo Chip from August 7-13, 2010.
The most eagerly anticipated retrospective of its kind, the Motorcycles as Art exhibition provides Sturgis rally-goers with an unforgettable and incomparable experience. The exhibition is free to the public with free parking at the east gate of the Legendary Buffalo Chip.
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